Google related articles, posts, and deep dives

utm parameters helping email marketing and SEM

How UTM Parameters Supercharge Email Marketing Campaigns

Data, Learn, OptimizeMarch 14, 2023

How UTM Parameters can Help You Supercharge Your Email Marketing Campaigns Email marketing is a powerful way to connect with your audience and drive sales, but measuring the effectiveness of your campaigns can be challenging. That's where UTM parameters come in. Table of Contents UTM parameters are tags that you can add to the URLs…

10 Best Free Google Tools for Small Businesses

Data, Learn, Optimize, Search Engine MarketingJanuary 16, 2023

In this article Introduction: Getting Started with Google Google Analytics Google Ads Gmail Google My Business Google Voice Google Search Console Google Looker Studio Google Drive Google Merchant Center Google Meet Intro: Getting Started with Google Small Businesses have Many Needs that Require a Wide Range of Tools. As a full-service Digital Marketing Agency, our…

number of search engine searches in 2022

How many daily searches are performed via Google & Bing in 2022?

Fun Facts, Learn, NewsDecember 27, 2022

Already a staple in the daily routines of billions around the globe, the number of queries entered into online search engines continues to grow as we head into 2023. Since you're reading an SEM deep dive blog, we can safely assume that you're more than familiar with the two most dominant search engines by volume;…

The Power of Search Engine Modifiers

Data, Learn, News, Search Engine MarketingDecember 12, 2022

Anyone using Google & Bing can run powerful research queries and create custom search results pages with special text commands known as search engine modifiers.

custom domain email with Gmail setup feature

How to Send & Receive Emails with Custom Domain Names via Gmail

Learn, NetopsDecember 6, 2022

Learn how to use Gmail to send and receive emails with your personal (custom) domains for free in this article with how-to video.

Measuring & Improving Page Load Speeds

Learn, News, OptimizeSeptember 30, 2022

Fast page load speeds are a focal point of many SEM deep dives. This article focuses on two aspects of Page Load Speed: How-to-measure & suggestions on improving page load times.

Is Your CMS ready for G4?

Learn, NewsSeptember 15, 2022

G oogle has announced it will sunset Universal Analytics on July 1, 2023. All UA properties will stop processing any new data after this date. Google has recommended that customers prepare to use Google Analytics 4 going forward. Some CMS and website builder platforms do not yet provide native support for Google Analytics 4,…

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How UTM Parameters Supercharge Email Marketing Campaigns

10 Best Free Google Tools for Small Businesses