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utm parameters helping email marketing and SEM

How UTM Parameters Supercharge Email Marketing Campaigns

Data, Learn, OptimizeMarch 14, 2023

How UTM Parameters can Help You Supercharge Your Email Marketing Campaigns Email marketing is a powerful way to connect with your audience and drive sales, but measuring the effectiveness of your campaigns can be challenging. That's where UTM parameters come in. Table of Contents UTM parameters are tags that you can add to the URLs…

What are SEM Ad Ranks & Ad Scores? What are best practices?

Learn, Search Engine MarketingMarch 1, 2023

What are Ad Ranks & Ad Scores? In SEM (Search Engine Marketing), ad rank is the position of an advertiser's ad on the search engine results page (SERP). Ad rank is determined by the search engine's algorithm, which takes into account various factors such as the advertiser's bid, ad quality, and the user's search query.…

search engine marketing doing it right principles

Doing It Right (DIR) Principles of Search Engine Marketing (SEM)

Learn, Search Engine MarketingFebruary 7, 2023

What is a DIR (Doing-It-Right) philosophy of Search Engine Marketing (SEM)? A good question! First, we should note that DIR (Doing-It-Right) philosophy is traditionally applied to deep diving as a set of guidelines and principles focused on safety and efficiency. Diving can be a dangerous activity, and the DIR philosophy provides a framework for minimizing risks and maximizing…

Tips for Communicating with a Marketing Agency: Get Results

Design, Learn, Search Engine MarketingJanuary 20, 2023

Effective communication is key when working with any Marketing Agency. Here are 10 tips to help you convey your project needs clearly to get the best results.

top 20 benefits of using a Wordpress website

Unlock Business Growth: 20 Benefits of WordPress Backends

CMS, Design, Development, Learn, OptimizeJanuary 19, 2023

Fully customizable with a user-friendly interface and wide selection of plugins, WordPress is often a great backend choice for businesses of all types & sizes.

10 Best Free Google Tools for Small Businesses

Data, Learn, Optimize, Search Engine MarketingJanuary 16, 2023

In this article Introduction: Getting Started with Google Google Analytics Google Ads Gmail Google My Business Google Voice Google Search Console Google Looker Studio Google Drive Google Merchant Center Google Meet Intro: Getting Started with Google Small Businesses have Many Needs that Require a Wide Range of Tools. As a full-service Digital Marketing Agency, our…

number of search engine searches in 2022

How many daily searches are performed via Google & Bing in 2022?

Fun Facts, Learn, NewsDecember 27, 2022

Already a staple in the daily routines of billions around the globe, the number of queries entered into online search engines continues to grow as we head into 2023. Since you're reading an SEM deep dive blog, we can safely assume that you're more than familiar with the two most dominant search engines by volume;…

Microsoft Ads to combine ad distribution options

Microsoft Ads to remove ‘Search Partners Only’ Ad Distribution Option

Learn, News, Search Engine MarketingDecember 19, 2022

Microsoft Ads announced today that it is combining ad distribution options and will no longer offer ‘search partners only’ as an ad distribution option.

The Power of Search Engine Modifiers

Data, Learn, News, Search Engine MarketingDecember 12, 2022

Anyone using Google & Bing can run powerful research queries and create custom search results pages with special text commands known as search engine modifiers.

Search Terms VS Keywords: Do you know the difference?

Learn, News, Search Engine MarketingDecember 7, 2022

In this article What is a Keyword? What is a Search Term? Example of Search Term How to view your Search Terms report in Google Ads Managing Keywords Based on Search Terms Data Search Terms & Negative Keyword List Building Create a Search Terms Report in Microsoft Ads W hen it comes to Search Engine…

custom domain email with Gmail setup feature

How to Send & Receive Emails with Custom Domain Names via Gmail

Learn, NetopsDecember 6, 2022

Learn how to use Gmail to send and receive emails with your personal (custom) domains for free in this article with how-to video.

IndexNow site submission by Microsoft Bing

Automate your URL submissions and get instant crawls with Microsoft’s IndexNow tool

Learn, OptimizeNovember 18, 2022

Get instant crawling and discovery with IndexNow, a free protocol tool from Microsoft that webmasters can use to notify Bing and other search engines whenever new website content is created.

How UTM Parameters Supercharge Email Marketing Campaigns

What are SEM Ad Ranks & Ad Scores? What are best practices?

Doing It Right (DIR) Principles of Search Engine Marketing (SEM)

Tips for Communicating with a Marketing Agency: Get Results

Unlock Business Growth: 20 Benefits of WordPress Backends

10 Best Free Google Tools for Small Businesses

How many daily searches are performed via Google & Bing in 2022?

Microsoft Ads to remove ‘Search Partners Only’ Ad Distribution Option

The Power of Search Engine Modifiers

Search Terms VS Keywords: Do you know the difference?

How to Send & Receive Emails with Custom Domain Names via Gmail

Automate your URL submissions and get instant crawls with Microsoft’s IndexNow tool

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Digital Marketing Primed for SEM

Select Your Project Type

Digital Marketing
Primed for SEM